Posts Tagged 'viral marketing'

Google endorses WrapMail for Business

WrapMail launches first Restaurant in Oslo, Norway

Restauranthuset Operaen becomes the first Restaurant in Oslo, Norway to sign on with WrapMail.

About Restauranthuset Operaen:

Restauranthuset Operaen offers the perfect gathering place and venue for several types of events. Whether it’s an anniversary, a banquet or a release.

We cooperate closely with the Norwegian Opera & Ballet, when it comes to the use of the house’s many venues, stages and areas.

Due to performances, we can recommend a tasty dinner in one of our two restaurants. We also offer special menus for the break.

About The Operahouse
The year 2008 marked the great opera and ballet art in Norway. The nation’s new opera house was opened. An important goal for the opening was to clarify the community’s arts and cultural policy ambitions for the new opera house. The opera is now one of the country’s most important cultural meeting place for broad audiences.

About WrapMail:

Founded in October 2005, WrapMail, Inc. is the world’s only interactive email utility that gives companies the ability to promote, advertise and track results with every outgoing email from every employee without installing any software. Headquartered in Fort Lauderdale, Florida, WrapMail wraps outgoing emails in up to 4 frames with pictures, graphics, text and links. There is never a need to change any routines on the desktop and the technology ensures delivery, as well as the integrity of the design when viewed by the recipient.

WrapMail launches its first client in Bangkok

WrapMail today launched Royal Pacific as its first client in Bangkok. Royal Pacific will initially use WrapMail to brand and market “The Penthouse” which is its latest apartment development in downtown Bangkok.

Perry Corporation signs on with WrapMail

Perry Corporation has today signed on with WrapMail for the WrapMail Enterprise solution and all 200 employees should be wrapping shortly.

About WrapMail:

Founded in October 2005, WrapMail, Inc. is the world’s only interactive email utility that gives companies the ability to promote, advertise and track results with every outgoing email from every employee without installing any software. Headquartered in Fort Lauderdale, Florida, WrapMail wraps outgoing emails in up to 4 frames with pictures, graphics, text and links. There is never a need to change any routines on the desktop and the technology ensures delivery, as well as the integrity of the design when viewed by the recipient.

About Perry Corporation:

At Perry Corporation, we understand that documents are the key vehicle by which information flows through an organization. In fact, since our inception in 1965, we’ve been recognized as a leading provider of office automation technology and products to businesses of all sizes throughout northwest and west central Ohio, northeastern Indiana, and southeast Michigan.
We strive to help our clients achieve competitive advantage by maximizing the integration of technology with their unique business needs.
Perry Corporation services thousands of companies in a variety of industries, including financial services, health care, technology, manufacturing, education, telecommunications and utilities. Our greatest asset is the combined expertise of over 200 “Employee Owners” who work diligently to ensure the success of both our company and our clients.

WrapMail signs 3 new Hotels in Norway

WrapMail today signed Hotell Ivar Assen, Hareid Hotell and Sagafjord Hotell in Norway. These hotels should start wrapping early next week.

WrapMail is a finalist for the South Florida Business Journal’s 2009 Technology Awards

WrapMail, Inc. has been selected as a finalist for the South Florida Business Journal’s 2009 Technology Awards in the Interactive Marketing category.

The Technology Awards was created to honor the area’s best technology-based companies, the CEOs or CIOs leading the way, and the companies making the best use of a technology in South Florida. We looked for growing startup companies, trend-setting innovations, products and services to highlight. Our judging team – led by our editorial department, along with Mark Smith, COO of 3Cinteractive; Mark Wyllie, executive director of InternetCoast; Travis Berger, VP and president-elect of the South Florida Interactive Marketing Association; and Chris Burgio, president of the South Florida Technology Alliance – selected three outstanding finalists in each category from the scores of nominations received.

On Nov. 5, WrapMail, Inc. and all of the finalists will be honored at a special awards luncheon at Jungle Island, at 1111 Parrot Jungle Trail, in Miami.

WrapMail for eBay Sellers

That’s right folks.  WrapMail now has a system for the millions of sellers on eBay.  Much like the others on WrapMail Lite, the eBay Wrap (below) will give users the same powerful email marketing software that Pro clients have come to love.

After signing up for the web-based system, eBay sellers will choose their email address and will then have access to a professionally designed wrap which they can customize with their picture and contact information.  Further, sellers will be able to upload as many listings/auctions as they want to their own personal library and up to 8 listings per email will be featured and will subsequently rotate with every email they send.  Individual links can be assigned to every listing as well, so recipients can access additional information via eBay when they click on the images.

ebaywrap

Connect your email and your web site .  Simple.  Smart.

Wrap it up!

Dave Kustin – CMO, WrapMail

Catching More Bad Guys

We have written about the potential power of WrapMail in the effort to find missing children and have even garnered some press in the process. As a quick summary, we feature an Amber Alert as an RSS feed in all emails, sent by our employees, from the Center for Missing and Exploited Children. We also make this feature available for all of our clients.

Our belief is that the same premise could be applied to catching “bad guys.” There are millions of people working in law enforcement around the country which equates to hundreds of thousands of external emails being sent on a daily basis.  These emails could feature an RSS feed and/or a picture of wanted persons.  This could be done on a national and/or local level.  In other words, say there is a person wanted for rape in Broward County, the 6,300 employees of the Broward Sheriff’s office would be able to have the ‘bad guy’ featured in their Wrap.  If each employee sent just one external email in a day, that would mean 6,300 new people would be informed and could help in the search.  I think the odds of finding this person would increase exponentially. These pictures could have embedded hyperlinks that lead to pages with more details (such as more pictures, last seen, clothes worn, last seen with etc). We could even hook up with America’s Most Wanted and feed their data into millions of emails.

There are millions of emails sent every day, one-on-one emails from law enforcement, every one of them could be looking for ‘the bad guys.’ The bottom line is that these emails are sent every day anyway – why not use them for something good? We offer our solution for free to approved organizations as they, like everyone else, send external emails every day. 

Dave Kustin – CMO, WrapMail

What We Do – A Refresher

There are two elements that make what we do relevant and possible.  First, companies have employees that send emails and second, companies have a website.  WrapMail simply and seamlesly connects these two things.  Some facts:

  • Companies have employees in all types of roles sending external emails all day, on the average of about 10 per day - now, multiply the number of employees (that send emails) in an organization by 10, then by 20 (working days in a month) and you will have the number of impressions that a company is missing out on.
  • Without WrapMail, employees are sending plain text emails that do not do ANYTHING in terms of communicating information about the senders company - most organizations, even non-profits, are in the business of making money, on some level. At the end of the day, the cash register needs to ring and the main way to do that is to communicate what your company has to offer to an existing or new audience.  Hard to do that with a plain text email.
  • In the business world, when you meet someone or engage in a sales activity, you give them your business card or corporate collateral. Both of which are “analog” and are typically updated infrequently - the business of corporate collateral is a big one. Business cards, brochures, folders, buck slips, letterhead, etc…why not extend that to email? Technology allows for it, so why not do it? And beyond that, WrapMail is “digital” meaning that it can be updated frequently and can capture data.  If a brochure winds up on someones desks and is read the sender would never know.  If a wrapped email is clicked on the sender will know inside of a minute.
  • Organizations are often in a rush to get new products or services on their website – that does not mean that “everyone” is checking the site for new stuff.  With WrapMail you can push your products and services out with every email to your audience and often emails go viral so you will reach a new audience.
  • The sales force in most organizations is small in comparison the entire staff - WrapMail makes every employee a part of the sales staff.  With every external email they send, they contribute the the sales effort.  Implementing WrapMail is like adding an army of sales people to the staff.  Think you’ll sell more stuff?

Lastly, 10% of the people you email will click on your Wrap and wind up on your site looking at all the new products and services you were in a mad rush to get on there…Wrap it up!

Dave Kustin – CMO, WrapMail 

Innovation – Stage II

The life of a start up is an interesting one.  The team works very hard at getting “the thing” up and running.  Sometimes with gum and duct tape just to prove to the market that what you say is possible, is, truly possible.  Then, the team begins to refine the product where the duct tape comes down and real infrastructure and solutions are put in place.  WrapMail is now in the fun stage – I think so anyway – and that is what I like to think of as the 2nd stage of innovation.  The first being the initial creation of our product.

WrapMail is now taking a look at all of our features and thinking about how we can make them not only perform better for the sake of performance, but also for the sake of the customer experience.  We are working very hard at improving all aspects of our product to enhance the measurable results that our customers have become accustomed to seeing.  In the very near future our customers will see improvements to areas such as:

  • additional options for sending wrapped emails
  • improved design process in the WrapMaker
  • additional options with our shells (templates)
We welcome any and all feedback from our customers and encourage you to leave comments here on this blog.
Thank you!
Dave Kustin – CMO, WrapMail

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Website: http://www.wrapmail.com
Location: Fort Lauderdale, Florida, United States
Founded: October 15, 2005

WrapMail helps companies “wrap” already existing email traffic that leaves from employees every day. All of these emails go to a captive audience (Vendors, Customers, Prospects and Friends/Family) but they do not promote the senders business…. Learn More

 
 
Why WrapMail?

• Make every employee a marketer

• Professional appearance

• Brand with every email

• Profiling & tracking

• Introduce new products and services

• Cross promote and up-sell

• Increase traffic to your website

• Instant surveys

• Ability to include 3rd party advertising

 
 
Samples:
 
 
 
 

 

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