Innovation – Stage II

The life of a start up is an interesting one.  The team works very hard at getting “the thing” up and running.  Sometimes with gum and duct tape just to prove to the market that what you say is possible, is, truly possible.  Then, the team begins to refine the product where the duct tape comes down and real infrastructure and solutions are put in place.  WrapMail is now in the fun stage – I think so anyway – and that is what I like to think of as the 2nd stage of innovation.  The first being the initial creation of our product.

WrapMail is now taking a look at all of our features and thinking about how we can make them not only perform better for the sake of performance, but also for the sake of the customer experience.  We are working very hard at improving all aspects of our product to enhance the measurable results that our customers have become accustomed to seeing.  In the very near future our customers will see improvements to areas such as:

  • additional options for sending wrapped emails
  • improved design process in the WrapMaker
  • additional options with our shells (templates)
We welcome any and all feedback from our customers and encourage you to leave comments here on this blog.
Thank you!
Dave Kustin – CMO, WrapMail

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Location: Fort Lauderdale, Florida, United States
Founded: October 15, 2005

WrapMail helps companies “wrap” already existing email traffic that leaves from employees every day. All of these emails go to a captive audience (Vendors, Customers, Prospects and Friends/Family) but they do not promote the senders business…. Learn More

Why WrapMail?

• Make every employee a marketer

• Professional appearance

• Brand with every email

• Profiling & tracking

• Introduce new products and services

• Cross promote and up-sell

• Increase traffic to your website

• Instant surveys

• Ability to include 3rd party advertising

July 2008
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