Fort Lauderdale April 19, 2011
WrapMail adds Adamjee Life in Pakistan to its list of clients
WrapMail (http://www.wrapmail.com) (OTC: WRAP) a provider of free and enterprise email branding solutions, today announced that they have signed its first major corporation in Pakistan; Adamjee Life.
Fredrik de Beer, CEO of Adamjee Life says: “As a Life Assurance Company that is highly dependent on IT as a major differentiator, our focus on IT as an enabler has resulted in our company to be the first company in Pakistan to deploy an online sales strategy, effectively selling insurance products on our website. This is an end to end process where the client can upload his proposal, pay his premium and print the policy contract in the comfort of his home. Google as a technology savvy company heading the industry has made it easy for us to make the management decision to rather do business with Gmail corporate email.
This is a major shift in thinking for a Life Assurance Company as far as it concerns the traditional approach to email functionality. However, we are excited to do business with Google and are of the opinion that the Business App’s that are available will further improve the way we manage our business. As they say, manage your business not your mail.
The Wrapmail application that is provided through Google Apps Marketplace is one of the prime examples of how a Life Assurance Company can utilize email as an effective marketing tool. WrapMail’s association with GOOGLE gave us the confidence to make contact. We endeavor to further develop our business relationship with WrapMail and are keen to exploit opportunities to improve our bottom line.”
WrapMail’s addition of Adamjee Life in Pakistan as one of its clients should not be construed in any shape, form or manner, as a reflection of the future financial condition of the company or the future value of the Company’s stock price.
The basic idea behind wrapmail is to utilize the facts that all businesses have websites and employees that send emails every day. These emails can become complete marketing tools and help promote, brand, sell and cross-sell in addition to drive traffic to the website and conduct research. Wrapmail is available for free at http://www.wrapmail.com
WrapMail is also compatible with Google Apps for Business and Google Analytics.
About Adamjee Life:
The formation of Adamjee Life is a result of the partnership between Adamjee Insurance and Hollard, South Africa. Both partners are well established, giving Adamjee Life the advantage to add tremendous value to the lives of its customers and the businesses of its clients. Our technical expertise lies not only in Pakistan but also in South Africa through our collaboration with Hollard Life Assurance Co. Ltd. Hollard is the largest private insurance group in South Africa.
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